Matt From Corporate on Resellers, Backdooring & Fair Sneaker Releases | The Complex Sneakers Podcast
Published at : February 15, 2023
The Complex Sneakers Podcast is co-hosted by Joe La Puma, Brendan Dunne, and Matt Welty. This week, they are joined by Matt Tomamichel, who owns the Ohio-based sneaker boutique Corporate. Tomamichel discusses the realities of the sneaker business—from convincing a brand to let you sell their shoes to being put on credit hold by Nike to why backdooring happens. Also Tomamichel talks about how to make sneaker releases fair and hints at an upcoming Corporate sneaker collab.
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EPISODE CHAPTERS / TIMESTAMPS:
00:00 - 9:53: Intro, What’s on Feet?, Welty’s NYC Adventures
9:54 - 21:07: Upcoming Sneakers, Sneakers as Cleats
21:08 - 37:04: Matt Tomamichel Joins, History of Corporate, Operating a Sneaker Store
38:05 - 48:48: Sneaker Mystery Boxes, Best Way to Release Sneakers, Pitching to New Balance
48:49 - 1:00:45: Do Brands Care About Backdooring?, Shoes That Sell Out, Selling to Resellers
1:00:46 - 1:11:01: Matt’s Take On Backdooring Sneakers, Navigating Business High and Lows, Upcoming Corporate Sneaker Collab
SOLE COLLECTOR APP SKU'S:
MM6 Maison Margiela x Salomon Cross Low "Red": S66WS0080 P5133 H9427
Air Jordan 5 "Burgundy": 314259 602
Air Jordan 1 "Rebellionaire": 555088 036
Nike Shox R4: bv1111 008
Nike Air Max 97 "Silver Bullet": dm0028 002
Ader Error x Converse Chuck 70: a04455c
Subscribe to Complex on YouTube: https://www.youtube.com/c/Complex
Check out more of Complex here:
https://www.twitch.tv/complex
http://www.complex.com
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https://plus.google.com/+complex/
COMPLEX is a community of creators and curators, armed with the Internet, committed to surfacing and sharing the voices and conversations that define our new America. Our videos exemplify convergence culture, exploring topics that include music, sneakers, style, sports, and pop culture through original shows and Complex News segments. Featuring your favorite celebrities, authoritative commentary, and a unique voice, our videos make culture pop.
Looking for the Complex Sneakers Podcast Dad Hats? Shop on Complex Shop now!
https://shop.complex.com/products/the-complex-sneakers-podcast-dad-hat-white
https://shop.complex.com/products/the-complex-sneakers-podcast-dad-hat-black
EPISODE CHAPTERS / TIMESTAMPS:
00:00 - 9:53: Intro, What’s on Feet?, Welty’s NYC Adventures
9:54 - 21:07: Upcoming Sneakers, Sneakers as Cleats
21:08 - 37:04: Matt Tomamichel Joins, History of Corporate, Operating a Sneaker Store
38:05 - 48:48: Sneaker Mystery Boxes, Best Way to Release Sneakers, Pitching to New Balance
48:49 - 1:00:45: Do Brands Care About Backdooring?, Shoes That Sell Out, Selling to Resellers
1:00:46 - 1:11:01: Matt’s Take On Backdooring Sneakers, Navigating Business High and Lows, Upcoming Corporate Sneaker Collab
SOLE COLLECTOR APP SKU'S:
MM6 Maison Margiela x Salomon Cross Low "Red": S66WS0080 P5133 H9427
Air Jordan 5 "Burgundy": 314259 602
Air Jordan 1 "Rebellionaire": 555088 036
Nike Shox R4: bv1111 008
Nike Air Max 97 "Silver Bullet": dm0028 002
Ader Error x Converse Chuck 70: a04455c
Subscribe to Complex on YouTube: https://www.youtube.com/c/Complex
Check out more of Complex here:
https://www.twitch.tv/complex
http://www.complex.com
https://twitter.com/Complex
https://www.facebook.com/complex
http://instagram.com/complex
https://plus.google.com/+complex/
COMPLEX is a community of creators and curators, armed with the Internet, committed to surfacing and sharing the voices and conversations that define our new America. Our videos exemplify convergence culture, exploring topics that include music, sneakers, style, sports, and pop culture through original shows and Complex News segments. Featuring your favorite celebrities, authoritative commentary, and a unique voice, our videos make culture pop.
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